Bringing the Brand to Life: Utility
Expanding Across the North West with Stunning New Signage
Utility, the retail powerhouse you know and love, is celebrating a whopping 25 years in the game with a thrilling expansion across the region. Astra Group got the call from Clarke Gough Joinery Ltd to help transform two of these spaces with fantastic signage. We’re bursting with pride to have delivered a knockout collection for Utility’s new stores in Altrincham, Manchester City Centre and Chester.
With this collaboration, we were able to capture the essence of the Utility brand with signage that included:
- An illuminated main entrance sign that you can’t miss
- 3D letters throughout the store, helping customers to navigate easily
- Inviting window vinyls that help the stores to stand out on busy high streets
- Acrylic letter logos implementing the Utility brand
- A double-sided projecting sign that adds double the impact and double the fun
We dove headfirst into all of the locations, meticulously crafting and installing the signage that screams ‘Utility’ from every angle. The aim was to amplify the brand’s unique vibe and make every customer interaction a visual delight.
Contributing to Utility’s ongoing success and growth is a true honour, and thanks to Clarke Gough we have been able to bring a bit of Astra to this retail space. The head-turning signage we’ve delivered isn’t just about aesthetics; it’s a testament to our unwavering commitment to top-notch quality and our knack for turning a client’s vision to life.
