TFGM DEANSGATE-CASTLEFIELD TRAM TAKEOVER
We are thrilled to announce that Astra Group, the primary signage supplier for Transport for Greater Manchester (TFGM), has played a pivotal role in the transformation of the Deansgate-Castlefield tram stop.
This remarkable transformation is part of the promotion for the world premiere of ‘Free Your Mind,’ an immersive performance art adaptation of the iconic sci-fi movie, The Matrix, and it is set to take place at the new cultural landmark of Manchester, Aviva Studios, the home of Factory International.
The dedicated Astra Group team has put in the unwavering effort to turn this vision into reality, infusing the Deansgate-Castlefield tram stop with captivating graphics that are sure to mesmerise commuters and visitors alike.
Here’s a glimpse of the stunning graphics we have provided:
GLASS PARTITION GRAPHICS
These graphics have been expertly crafted by digitally printing onto metadot vinyl. The result is a visual masterpiece that seamlessly blends with the surroundings, creating an immersive experience for all those passing through the tram stop.
These glass partition graphics are not only visually striking but also serve as a teaser for the enchanting world of ‘Free Your Mind.’
Astra Group has utilised digital printing technology onto polar street fx material, cut to precise shapes that add to the overall aesthetic. The graphics are not only visually appealing but also practical, as they allow space for tactile paving, ensuring inclusivity and accessibility for all commuters. Strolling through the platform creates an immersion of entering the intricate code of the matrix.
The blend of our graphics solutions and immersive design provided by TFGM at the Deansgate-Castlefield tram stop promises an unforgettable experience for daily commuters. This collaboration not only captures the eye but also engages the senses, creating a unique atmosphere that will leave a lasting impression on everyone passing through.
As you journey to the Deansgate-Castlefield tram stop, take a moment to immerse yourself in the captivating graphics and step into the intricacies of the Matrix’s code. Prepare to free your mind!
All photography provided by The Vain Photography